GameHatch Launch Guide
Ready to share your game with the world? We've got everything you need to know about launching on GameHatch right here.
Learn the basics of how GameHatch works and how to prepare — everything you should know before you launch your game.
Cut out the background noise — we'll tell you how to make the most of your GameHatch launch with all those tips and tricks you need.
Understand how to use your launch to support organic community growth and meet your goals, even way past launch day.
Specialized strategies for different game genres and platforms to maximize your launch success.
Launch Best Practices
Timing is Everything
Launch at 12:01 AM Eastern Time for maximum visibility. Tuesday through Thursday are typically the best days for game launches.
Quality Over Quantity
Focus on creating a polished, bug-free experience. Players appreciate quality and will reward it with upvotes and engagement.
Engage Actively
Respond to every comment and question. Show your passion for your game and build genuine connections with the community.
Common Questions
Is GameHatch free?
Yes. It's 100% free to launch your game on GameHatch. We believe in supporting indie developers and making game discovery accessible to everyone.
How does GameHatch work?
Game developers submit their games to the platform daily. The community upvotes, comments, and shares games as they compete for top spots on the homepage leaderboard, including Game of the Day.
When is the best time to launch?
12:01 AM Eastern Time is optimal for maximum visibility. Tuesday through Thursday typically see the highest engagement from the gaming community.
What makes a successful game launch?
A compelling game trailer, clear value proposition, active community engagement, and genuine passion for your creation. Quality gameplay and polished presentation are key.
How often can I launch?
You can launch as often as you have significant game updates, new content, or major iterations. We encourage ongoing engagement with the community.
Do I need a publisher or marketing team?
No! We encourage indie developers to launch their own games. There's no advantage to using a third-party launcher. Your passion and direct connection to your game is your greatest asset.
Success Stories
Stardew Valley
How one developer's passion project became a global phenomenon through community engagement and authentic storytelling.
Indie SuccessHollow Knight
A small team's journey from Kickstarter to critical acclaim, showing how community feedback shaped a masterpiece.
MetroidvaniaAmong Us
How a 2018 game found massive success through community discovery and viral sharing on gaming platforms.
Social GamingLaunch Checklist
Pre-Launch (2-4 weeks before)
Launch Day
Ready to Launch Your Game?
Join thousands of developers who have found success on GameHatch